DNA as a Service, the next frontier...

I recently celebrated 20 years in Information Technology, a lifetime for most. As I reflected on the “Achievement” including the amazing opportunities and experiences that I have had the blessing to witness, I realized that the past 20 years would pale in comparison of the next 5 years due to the world frenetic advance in terms of technological innovation.

"Life in the 21 century, especially in America gravitates around an inextricable culture of convenience"

Life in the 21 century, especially in America gravitates around an inextricable culture of convenience, such convenience draws from an ever insatiable appetite for “instant satisfaction” from which an endless list of services, devices and new technologies arises each day to help improve our lives. At present time the “Cloud” and related services like SaaS, IaaS and PaaS powers our every wants and needs, tomorrow IoT (Internet of Things), wearables and Geo-Fence services will further one ability to connect and draw additional benefits from the world social fabric.
Additional services will also come to fruition to simplify our everyday engagement. At first glance I strongly believe that DNA as a Service present itself as the primary and most obvious choice for the upcoming years. A few companies have already started the monetization of DNA as a Service, companies like 23andme offer a few basic services around the discovery of your ancestry, wellness, traits and others. Such services will quadruple in nature within the next 18 months.

At present time DNA as a Service focuses on a one-to-one knowledge. Advancement in technology brings new opportunities and therefore future innovations could center around diagnosis and recommendations, retailers or merchants may present themselves as viable consultants in the purchase of goods, products or services. As an example, one could walk into a Walgreens and instead of spending hours studying sunscreen labels one could just easily hover his hand over a scanner and get two or three product recommendations based on his DNA. How about a family dinner, have peace of mind and feel at ease knowing that your favorite restaurant provides an allergy friendly menu based on your DNA?

"human kind thirst for innovations brings us one step closer to the Inexorable truth of the use of DNA as a primary driver for services"

Obviously privacy concerns may curb the level of data one may want to share and may impact and reduce the number of future applications, reversely human kind thirst for innovations brings us one step closer to the Inexorable truth of the use of DNA as a primary driver for services.